Electric vehicles are the future
In recent years the number of private vehicle owners transitioning to electric vehicles (EV) has been steadily increasing, along with the demand for EV charging station installations across metropolitan areas.
The lack of EV charging stations has been an obstacle for some potential adopters and a source of concern for those who have already made the jump to EV’s.
Why consider installing an electric vehicle charging station?
Whether or not you’re fully on board the train to an electric future, there are still many reasons why offering electric vehicle charging stations at your office premises, commercial site or industrial workplace is a prudent and proactive move.
Many commercial organisations have been investing in electric vehicle charging installations for a range of benefits. It doesn’t matter whether you’re a shopping centre looking to attract customers to your centre and keep them there longer, a car park operator looking to capture EV owner patronage, or a business wanting to provide a value add service to your clients and employees; now’s the time to consider the benefits of an EV charging station.
The benefits of commercial EV charging station installations
Attract new customers and retain visitors for longer
The wider the spread of EV adoption becomes, the more handicapped companies and organisations are making themselves by not offering EV charging stations. Increasing numbers of the general public search for businesses that offer the ease and convenience of having access to a charging station for their car.
Offering charging facilities is a huge attraction for new clients, and a smart way to encourage repeat customers. Not to mention the fact that clients who value ‘going green’ are going to begin to associate your business with being environmentally conscious.
Businesses that are specifically dependent on foot traffic will particularly benefit from the installation of an EV charging station. EV drivers will actively look for the location of charging stations when planning trips and routes. The sooner you’re on their radar, the sooner they will frequent your business.
Even though the uptick in EV owners and charging stations has increased steadily in the last few years, it’s still in early transition. If you invest the money into becoming an early adopter of electric vehicle charging stations you’ll immediately stand out in a currently under-supplied space. Standing out for a positive reason is a huge boon for your company’s branding and perception in the public.
However, publicising your intent about environmental responsibility isn’t just about branding or marketing optics. As Australians, we’re all in the fight for a greener, cleaner future together. Investing in an electric vehicle charging station installation is a positive step in the right direction to reducing carbon emissions and our footprint on our planet. As government regulations become more strict and environmentally compliant, it’s a smart idea to invest early in environmentally sustainable practices also.
Revenue stream opportunities
Any business owner would know that diversifying revenue streams is an ideal way to secure your company’s future. An electric vehicle charging station installation offers unique opportunities to introduce new options for revenue generation.
Creating income with an EV Charging Station
For example, you can choose to implement a fee for using your charging station. Introducing a payment system might seem like a smart short term way to earn a return on your investment, but you might want to consider that many companies do choose to opt for a free-to-use EV charging facility. They still benefit from the increased patronage to their businesses, however.
Electric car charging stations business opportunity
And the opportunity doesn’t end there. You could add custom marketing and advertising onto the station equipment itself or even rent the advertising space to a third party and collect the revenue generated.
If you operate a commercial fleet, switching to EVs and having charging stations onsite is a smart way to reduce your operating costs, monitor fleet usage and add to the bottom line.
Improving your EVP
Employee value propositions (EVP) are becoming more important as companies vie for the best talent available in their industry. EVPs aren’t just about staff bonuses, ping pong tables, and free lunches. When you put an EV charging station into your EVP, you’ll be connecting directly with younger generations of workers (as well as older employees) who highly value working for environmentally conscious organisations.
This added value will undoubtedly help you attract high-quality talent and retain the good employees you already have, especially if they drive EVs of their own.
If you own a commercial site, building or worksite–or if you’re about to embark on a new project, an electric vehicle charging station installation is a smart way to get ahead of the curve and protect your investment for the future. Within a decade it is estimated that no new petrol cars will be sold in Australia. EV charging stations are a great way to proactively prepare your business for that future.
Australia’s largest EV charging station installation provider
If you’d like to look into an electric vehicle charging station installation, make sure to get in contact with the Resolve Technical Solutions team. As the principal contract partner and project manager to the largest EV charging network provider in Australia (Chargefox), we’re one of the countries most, if not the most experienced, EV charger electrical companies for installing and commissioning EV charging stations for commercial applications. To date, we have installed and commissioned over 18 stand-alone public EV charging stations across Australia.
Our complete, turnkey packages ensure that you don’t have to worry about a thing. We’ll provide our highly qualified and equipped team to assess your site and its electric vehicle charging station requirements and ascertain the most financially efficient and operationally economical solution to suit your business today, tomorrow, and long into the future.
If you’re ready to capitalise on the future’s infrastructure needs,, then look into your EV charging station options today!